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Hello and welcome to Ultracheaphosts.com! My name is
DanLemnaru and I'll be your host. Well, your host on this website, not
your hosting provider! 
Before you get scared by the length of this page, I'll tell
you that I've timed myself reading it and 15 minutes were enough to
read it top to bottom. If you're a fast reader, you'll easily beat that.
Now, since you came to this site, I can assume pretty safely
you're either looking for a cheap host... or wondering what's wrong
with me creating a site dedicated to ultracheap hosts. Well, I figured
that since there's a fast growing trend of hosts offering these
ultracheap shared hosting plans, I'd do a good thing and explain what's
happening for those who aren't noticing and for those who don't know
what it means.
At the time of this writing (2006), it's been a few months, maybe almost a year since some of
the major players of the budget side of the hosting industry have
started to move after a significant period of relative calm. By moving
I mean increase their offerings at a faster pace, for their offers went
continually from cheap to cheaper anyway.
I'm not aware who really started it, and chances are there is
no one host that can be blamed for this, but somehow, a name that comes
to mind is Powweb, with its old 150Gb data transfer for $7.77 deal. At
its time, it was seen by many as a pinnacle of overselling.
Little did they know, for the future was about to take us all by
surprise.
A few months went by -- not many -- and there were already a
few well known budget hosts offering 200-300GB of data transfer for
roughly $7-$10.
Now, don't imagine that in these months the costs of hosting
were halved, that the technology experienced some revolutionary
advances, that the costs of bandwidth plummeted or the wages of the
technicians, sales people and server administrators took a nose dive.
Neither of these happened.
Then what explains such an increase in the offerings
of these hosts?
Well, the whole process is market driven and imbibed with
marketing vapors. Once things started to go down this slope, and a few
hosts have started advertising these huge plans, the other budget hosts
had a choice to make:
1. follow suit as soon as possible
2. wait and see if their sales slowed down and then act
3. refuse to go down this tricky road or
4. engage fully in this game and try to outbid most
offers on the market.
Initially, most chose the more cautious options (or failed to
see where the market was heading), but as time went on more and more
"brands" chose to follow the trend with less reserves. Only their
managers and marketing departments know the exact reasons why, but it
has probably got to a point where the old package specifications were
no longer enough to get the number of sales they were used to.
For a moment there, it almost seemed like things would settle
down again -- the soldiers were going back to their trenches after a
few short skirmishes. Unfortunately (as many would say) some "big
bears" were disturbed by all the initial noise and it prompted them to
take things to yet another level, I guess in an attempt to really
differentiate themselves, or maybe in an attempt to give a final blow
to some of their competitors. And what's the best way to differentiate
yourself when your target market is composed of price driven customers?
Giving more honey for less! 
Now, the dangerous thing for this market is that these big
bears have huge resources. They have huge advertising budgets and can
make a serious dent in the market share (they actually already have
huge shares of it). They can also put up a serious fight for a very
long while. In the end, all this means that more and more customers and
potential customers end up expecting a certain kind of hosting offer:
a very-very cheap one.
Is it really more honey for less dough?
On paper it most certainly is, but in reality, things are not
so cut-and-dry at all. Now, although it might seem strange, we do need
to answer this question from two points of view: the customer's and the
host's.
a) A regular/average customer sees a host's
plans: the prices, the various features. He then looks at a couple of
other hosts and in his mind, or if he's the meticulous type, on a piece
of paper, he's making comparisons, often wondering: "Will this plan be
enough? What if it's not?.. What if I'll be using more than 100GB of
data transfer per month?.. Then I'd better look for more options. But
they'd better be under $10 per month 'cause that's all I'm prepared to
pay for hosting."
And off he goes continuing to compare the offers of different
hosts. Now, what our unaware customer usually doesn't know, is that he
should carefully check the Terms of Service of each host. Only then
he'll get truly close to knowing what he's buying. For unknown to him,
chances are that all the hosts that he has on his list have a "server
resources abuse" clause. It might be worded or entitled differently
from host to host, but its meaning can generally be summed up in "if
your site uses too much CPU and/or memory we reserve the right to
suspend or terminate your account".
Some hosts also state limitations like "if your site uses over
X% of the CPU for over Y seconds or creates more than Z simultaneous
mysql connections, we may...". The funny thing is that X, Y and Z are
rather similar among different hosts. Funny I say, because the same
companies might offer totally different amounts of data transfer.
You're given (on average, and only in theory) similar amounts of
maximum CPU and memory usages that you can employ to push your given
data transfer.
This makes for rather varied "server resources/data transfer"
ratios between hosts, or, to use a figure of speech, with some hosts
you have to spread the same amount of butter (server resources) on a
much larger piece of bread (data transfer allocation).
b) Once a company gets to have thousands of
customers, most of them already gained from the budget hosting market,
it can deduce a pretty reliable average of how much such a customer
will use in terms of data transfer and space. Some might be surprised
to hear that these average numbers end up to be small compared to what
is being offered, but it's not so surprising if we consider that most
websites are not that popular. Remember, traffic is a pretty scarce and
expensive commodity.
Thus, every time you buy an account, no matter how much your
hosting account allows you to use, the host expects you to use a couple
GBs of data transfer. And it is in the vast majority of cases right.
The percent of websites using close to what they've been allocated will
be almost insignificant. There's a very
nice, informative thread at HostHideout.com that I highly
suggest you to read, as it details real life experiences shared by the
owner of HostRoute.net. He proves to be a very candid person and he's
worthy of being admired for that, because the type of data he's sharing
in that thread is kept under locks by the vast majority of hosts.
We can assume, for the sake of easing our demonstration, that
a very small percent of shared hosting users will be using over 50Gb of
data transfer, and the most wonderful thing is that even if the current
package sizes would be doubled, tripled, quadrupled, multiplied
tenfold, the percent of customers using over 50GB is likely to increase
only insignificantly.
This is what makes hosts "able" to offer ever more at constant
prices. This, and of course, the existence of "server resources abuse"
clauses. The occurrence of potentially troublesome sites/customers is
very low, which is what in turn convinces the host that enforcing the
"server resources abuse" clause won't become an issue, and won't be
generating excessive negative press/feedback.
The problems of ultracheap, in a list
1. There's no direct relationship between
data transfer usage and server resources (CPU and memory) usage. A
wrongly written script, or simply a script that makes lots of
operations, intensively works with (large) databases, can bog down a
server even though it produces a relatively small result (page) and
thus the data transfer used is quite reduced. The average customer will
assume that buying 1000GB of data transfer basically translates into
not having to worry about hosting even again, but he has no idea that
he's actually very much confined by the CPU and memory.
2. To make matters worse, more and more
websites are using scripts and databases (generally using PHP/ASP and
MySQL/MSSQL). The advent and popularity of open source content
management systems has transformed the way people create and administer
websites. Forums are also becoming ever more popular, either on their
own or as added sections to a website. This means that regular websites
are using increasingly more CPU and memory, which might end up
affecting some of the hosts' assumptions in the long term.
3. Unfortunately the vast majority of
control panels of today offer no way for the end user to observe his
account's or website's CPU and memory usage. This often leads to
endless disputes over whether the usage is indeed as high as the host
claims, with the customer being readier to believe that the host is
just twisting his hand (some even use the word blackmailing), in an
attempt to upsell (asking them to upgrade to a
VPS/Semidedicated/Dedicated).
4. The server resources usage abuse clauses
are often very ambiguous. This leaves things totally up to the hosts'
interpretation. Not that if there are clearly stated limits, the
customer is able to prove anything (see #3).
5. These ultracheap packages influence the
customers' general perception about hosting and make them believe
(erroneously) that hosting should only come in 3 flavours: cheap, very
cheap and very-very cheap. The phrase "I've seen XYZ host offering
<insert huge specifications>, so I know it is possible!"
perfectly demonstrates the thought process of most non-technically
educated hosting customers. Before you laugh at this, remember that
most people who use a computer have a very rudimentary understanding of
how it works. Hosting and servers are just as much of a black box to
them.
6. The skewed perception of what the real
costs are in the hosting industry serves to make dedicated servers seem
very expensive when that's not the case at all. Fact is most sites
using hundreds of GBs of monthly data transfer belong on a dedicated
server. However, it has come to the point where a $10 shared hosting
package can come with say 10GB of disk space and 1TB of data transfer
and this can easily make even a cheap $100/month server with an ~80GB
disk and ~1TB data transfer allowance, look like a rip off. It is not!
Good at math?
Here's an interesting experiment. Take a host of your liking
and see if it offers both shared hosting and dedicated servers. Try to
find out the average configuration of the servers they're using to host
their shared hosting customers (ask them, if you can't find the answer
on their site). Based on their dedicated servers' pricing, try to
estimate how much they should ask for a server with the configuration
that they're using themselves for their shared hosting.
Now, based on this known cost, do a rough calculation to
approximate the amount that you should be asked for one of their shared
hosting packages. Is this estimate close to reality or are their shared
hosting packages much cheaper that you'd expect? If the latter is true,
that's a rough sign of overselling. The bigger the surprise the more
overselling is involved. 
Now let's try to apply good old math to play with something
else. Being really generous in our assumptions, let's say that the host
manages to use high end servers to host it's shared hosting customers,
at an overall cost of only $300/month.
Many ultracheap hosts have shared hosting packages starting at
some $8/month (usually if paid yearly). Mathematically the $8 cover
roughly 1/40 of the assumed cost of the server. That would mean we
should be entitled to use on average 1/40 of the CPU and memory.
However, if everyone would do that, the server would be really busy
most of the time. Computers don't perform well at all when they're
pushed towards the limits of their capacity. We have to tone down our
expectations significantly.
For the sake of simplicity we'll say that we can use on
average 1/100th of the server's computing capacity. Again, all this was
done very-very conservatively, for in reality, $8 will not cover that
much at all. I've given you this example though so
that you better understand what it is that you're buying, and use this
knowledge wisely together with the old adage: "you get what you pay
for".
Ultracheap or unlimited?
A particularity of the evolution of budget hosting is that it
is not the prices that are falling while the allocations remain
constant, it is the allocations that are being "improved" while the
prices stay unchanged. This is yet another proof that what is happening
is not due to fundamental changes in the costs structures, but a mark
of continuous adjustments of the overselling factors/percents.
Now, the more overselling, the closer these hosts get to the
"unlimited hosting" model, for "unlimited bandwidth" is the
mathematical extreme of overselling. In fact, amidst all this buzz, at
least one well known, relatively old host has switched to offering a
form of "unlimited" data transfer.
In time, more hosts might join it, but I have to wonder if
that's really the right answer from a marketing point of view.
"Unlimited" has already been so widely criticized that it might make it
hard to market it effectively.
Also, using their own wits, many people tend to question
"unlimited hosting" offers. These offers just scream "too good to be
true", to everyone, whether they understand the industry and the
involved costs or not. However, if finite numbers are being used, it's
not so easy for someone who doesn't know the afore mentioned costs to
realize where the absurd starts, even more so when they see quite a few
big hosts having relatively similar offers.
In fact, psychologically speaking, it might be that we humans
are more prone to be impressed by really high numbers than by the word
"unlimited". It is well known in the marketing world that numbers can produce
immediate, profound, and long lasting impressions on potential
customers. Numbers are widely and wisely used to draw attention to an
offer.
Then again, some companies have been doing fine with an unmetered
bandwidth shared hosting offer.
Support issues
Some ultracheap hosts are often criticized for providing slow
and/or low quality customer support. There are three main probable
causes that I can think of:
1. Overselling is without a doubt a huge
part in how these hosts can afford to sell at such low prices. Economy
of scale is also a part. However, keeping costs as low as possible
remains a full time commitment for any company/business that is
competing on price. It doesn't take a genius to realize that low cost
support has good chances to be more limited in terms of quality.
2. Due to their prices' strong appeal to
the masses, a good chunk of the customers of the cheap hosts are
average individuals, who require relatively significant amounts of
support and "hand holding". There is unfortunately an incompatibility
between this and the host's need to keep support related costs per
customer at low values. Added to that, among these customers are quite
a few individuals who have the inclination to start a rampaging mud
throwing campaign if things are not handled their way, which may be a
reason why we see so many negative reports on the companies' support.
Despite the age old adage, the customer is not always 100% right
though. 
3. Customer support (or rather the staff's
wages) happens to be a/the major part of the costs of any host, and the
aim in the case of any host, is to maintain an acceptable level of
satisfaction among the customers while keeping costs at levels that
promote profitability. "Acceptable level of satisfaction" is something
with no clear definition though, and it really is up to each host to
define for itself. For a very-very cheap host, how do you think
"acceptable" will/should be defined?
Taking advantage of these huge offers
The first type of user/website that may enjoy some level of
success using these huge packages is the one who actually fits the
host's overselling based model, and that is the one who uses very
little of what is being promised. A customer with very limited hosting
needs is also unlikely to be using high levels of server resources. He
is the customer that these hosts are looking for, that make these
enterprises profitable.
The second type of usage is when one actually tries to take
advantage of the huge space and data transfer allotments, but do so
without tripping that by now infamous server resources limit. In
theory, using the huge space for backup purposes or using the huge
space and data transfer to store and distribute big files like (high
resolution) images, audio and video files, would be the best bets in
trying to use as much as possible of what you were given.
One needs to be careful though, as hosts can have clauses in
their terms of service that limit the way in which the accounts can be
used, and stipulate things like: accounts must be used for
regular/normal/standard websites (whatever that means), with over 95%
of the used space being linked to from a web (HTML) page; that the
account can't be used for storage/backup purposes or for file
distributing purposes.
This means that 1. the potential customer
must read the terms of service, acceptable usage policy etc. as
carefully as possible; 2. read the FAQ pages and
browse the knowledgebase, looking for service limitations of any kind
and 3. for a bit of added certainty, ask the host
directly to confirm that no such limits are in place. I say "for a bit
of added certainty" because it wouldn't be such a huge surprise if it
would turn out that a sales representative either did not know the
right answer, misunderstood your questions (not matter how clearly you
write them) or outright lied to close the sale.
As yet another piece of advice, stay out of hosts that are just starting
out and are using this kind of business model. With a big, well
established company, you at least have some reassurance they won't
disappear over night.
Worst case scenario, they'll get bought and all hell will
break lose. Wait! What was I saying about reassurance? 
Anyway, I'll be listing some of the more well known ultracheap
hosts, but before I continue with their names I'll let you know that in
some cases I'll be making a commission if you click on those links and
then buy from them.
If despite what I said above on this page you still think that
an ultracheap host is worth the risk and might fit your needs, maybe I
do deserve a commission - at least for making you more aware of what it
is that you're buying. Not to mention that such commissions will also
make my wife happy, for the funds will now go towards our future
vacation's budget.
If you don't think I've really earned my commission or simply
don't want me to earn one (hey, I've also had my moments when I just
didn't feel like clicking on an "affiliate link", so I know the
feeling), all you have to do is type companyname.com
in your browser instead of clicking on the links. The choices are all
yours to make! Good luck!
| Host name |
Comments |
Control
Panel |
Offer(Services) |
OS |
| Shared |
Reseller |
Dedicated/
Collocation
|
Linux/
Freebsd |
Windows |
| DreamHost |
Coupon
code: UCH50 - $50 off the price.
Works only for the first payment you make. |
Proprietary |
Yes |
|
Yes |
Yes |
|
Lunarpages  |
Coupon
Codes: 2xtramonths, 25OffHosting or Big50 (not all work with all plans).
Also, take a close look at the special offers listed on the lower side
of their main page ($700 in CoffeeCup.com Software FREE,
hosting transfers offer, free domain while you host with them,
discounted domain registrations etc.) |
cPanel,Plesk |
Yes |
Yes |
Yes |
Yes |
Yes |
Yahoo! Web Hosting
 |
|
Proprietary |
Yes |
|
|
Yes |
|
| 1and1.com |
|
Proprietary |
Yes |
|
Yes |
Yes |
Yes |
GoDaddy.com  |
|
Proprietary |
|
Yes
|
Yes |
Yes |
Yes |
Netfirms  |
|
Proprietary |
Yes |
Yes |
|
Yes |
|
| Servage.net |
|
Proprietary |
Yes |
|
|
Yes |
|
PowWeb Hosting  |
Coupon:
fiveoff
Warning: The company was just bought, major changes are planned, and
the near future is more of a transitional period. |
Proprietary |
Yes |
|
|
Yes |
|
BlueHost
 |
|
cPanel
|
Yes |
|
|
Yes |
|
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*Please note that the order in which these hosts are
listed has no special meaning. This is not a top of any kind.
Strange, but now that I take a look at the table above, one
thing strikes me as odd: the majority of hosts I listed have
proprietary control panels. In many cases you'll also find that they
use cluster technology, and have advanced data storage solutions. These
in the end improve overall efficiency and lower their costs. It is part
of what they have to do to in order to make the offers that they do.
Going back to my initial observation, proprietary control
panels can be strange or even cumbersome if you're used to certain
"standard" control panels (cPanel, DirectAdmin, Ensim, Plesk, Helm,
H-Sphere etc.). The process of moving to and from such a host wil be a
manual endeavor, and this will probably make you think twice when it
comes to moving out of such a host. Don't kid yourself, this is an
important thing, because it might make you stick with them (at least
for a while) despite being less than satisfied with the service.
Before I tell you good bye for good, I must remind you that
proper research increases the chance of making the right choice, or at
least of knowing what to expect from each host. You might want to spend
some time on my other site, WHReviews.com to read
more about the process of finding and deciding on a host.
Good bye now! 
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